the aveda difference
a force of nature
When you attend an Aveda Institute, you are getting more than a standard beauty education. The Aveda brand represents a point of view, a vision for the world—and we are proud to bring the ethos of sustainability, responsibility, and connection to how we teach and launch individuals into the industry.
Where We Come From
Born from the healing traditions of Indian Ayurveda, Aveda Arts & Sciences Institutes’ holistic approach centers around a natural balance between physical and mental well-being. Aveda, which means “knowledge of the whole,” was founded in 1978 by celebrated stylist Horst Rechelbacher. After struggling with the effects of burnout in the midst of his successful salon career, Horst found healing through herbal remedies, yoga, and meditation.
Aiming to improve the lives of fellow stylists and clients, Horst created the Aveda brand with the mission of combining physical wellness and beauty with inner healing. Today, Aveda’s globally recognized line of plant-based products, hair and spa services, and educational facilities promote the values of personal care and environmental responsibility.
the aveda mission
Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.
What We Stand For
We believe in treating ourselves, each other, and the planet with care and respect. Aveda Arts & Sciences Institutes are dedicated to providing environmentally responsible products and services to promote inner wellness. With sustainability at the forefront of our mission, we find inspiration in nature as we cherish, protect, and emulate the lessons from the world around us.
the aveda Vision
Connecting beauty, environment, and well-being.
What We Offer
At Aveda Arts & Sciences Institutes, you’ll find a world of opportunities and resources dedicated to helping you make your mark on the beauty industry. Personal growth and environmental responsibility guide the curriculum for students, instructors, and clients.
Whether you’re looking to train as a hair stylist, cosmetologist, esthetician, or instructor, we provide the tools, instruction, and skills you need to kickstart your career. With locations across the United States, you’ll find convenient access to a range of programs and services.
Hands-on training is a fundamental part of our curriculum, so you’ll be prepared to share your skills and make an impact on others. With community events and involvement at every campus, Aveda Arts & Sciences Institutes provide a variety of opportunities for growth and support.
We prioritize students through comprehensive classes, hands-on training, business coursework, and mental health support. We believe that when we promote the whole person, we can better serve our communities, clients, and selves.
How We Lead
As a leader in sustainable beauty and education, we aim to provide comprehensive training to personal care enthusiasts from diverse backgrounds. Whether you’re a student pursuing your passion or a future business owner finding your footing, Aveda Arts & Sciences Institutes are there to support the journey and help you find beauty in yourself and your clients.
With an emphasis on environmental and social responsibilities, we host events and offer global and personal growth services. The annual Catwalk for Water scholarship fashion show funds students to attend Aveda Arts & Sciences Institutes while offering an interactive opportunity to give back and promote sustainability in the beauty industry.
Our whole-person approach encompasses not only our philosophy and training, but also the integrity of our beauty products that help build wellness from within. Infused with natural plant essences, our cruelty-free and 100% vegan line of hair and skincare products form the basis for our healing services.
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